Dubai-based hotel management company, Aleph Hospitality, has taken over the management of The Boma Nairobi, Boma Inn Nairobi and Boma Inn Eldoret in a bid to turn them into profitable assets.
As part of the agreement, Aleph has pledged financial support to the Kenya Red Cross, by donating a percentage of fees it earns from the three hotels to local charitable initiatives. The three hotels are owned by Red Court Hotel, a subsidiary of Kenya Red Cross Society.
“We are committed to working with the owners to turn around the fortunes of these wonderful hotels and we are proud to support local humanitarian projects being run by the owner through the Kenya Red Cross,” said Bani Haddad, founder and managing director of Aleph Hospitality.
Haddad added that there is an increase in demand for management services during the Coronavirus pandemic, as owners in Kenya seek international expertise to help them manage costs, boost revenue and drive profits from their hotels.
“As a third party management company, we are able to do this while also enabling owners to have more visibility into their operations and better flexibility with contractual terms,” he said.
Abbas Gullet, the founder and chairman of Red Court Hotel and former secretary general of Kenya Red Cross said that he is thrilled to be working with a professional hotel management company that understands both the global hotel business and local hospitality market.
“All profits from The Boma Nairobi, Boma Inn Nairobi and Boma Inn Eldoret fund the Kenya Red Cross Society and we are confident that together we can re-establish successful hotel businesses that will help support this great cause,” said Gullet.
Located in the heart of the capital, with close proximity to both Jomo Kenyatta International Airport and Wilson Airport, The Boma Nairobi features 148 rooms and suites, a conference hall, boardroom, two food and beverage outlets, a gym, spa and swimming pool.
Boma Inn Nairobi is a three-star hotel situated at the Kenya Red Cross complex. Also in close proximity to both of the city’s airports, the hotel has 58 rooms, an all-day-dining restaurant and a lounge. In addition, the Boma Inn Eldoret is located 15 kilometres from Eldoret International Airport and offers 68 rooms and suites, three food and beverage outlets, meetings facilities, a gym, spa and swimming pool, and marks Aleph’s first property in the Rift Valley region of Kenya. Meanwhile, Aleph Hospitality has earmarked a pipeline of 50 hotels in the Middle East and Africa by 2025 and manages hotels directly for owners, either on a franchise basis for branded properties or as a white label operator for independently branded hotels. Besides the latest three properties, it operates the Best Western Plus Westlands in Nairobi and has been awarded the management contract for a Protea by Marriott hotel in Kisumu, as well as a business hotel to be located in Mombasa.