The Summer Tides Festival held at Lost Beach Club in Malindi has sparked debate among residents, religious leaders, tourism stakeholders and business owners over the role of youth entertainment events in shaping the coastal town’s culture and economy.
The three-day festival, held from July 2 to 4, attracted young people from across Kenya and international visitors for music, beach activities and entertainment.
While businesses in Malindi welcomed the event for creating economic opportunities, some residents and religious leaders raised concerns over issues they said included dressing styles, alcohol consumption and public behaviour during the festival.
Nairobi County Chief Officer for Citizen Engagement and Customer Service Geoffrey Musiria criticised the event, saying some activities did not reflect the values of the community.
“Summer Tides should be banned completely to protect the young generation. We are copying the West, and if we do not talk about these things, nobody will talk about them,” Musiria said.
Some religious leaders called on organisers of entertainment events to consider local beliefs and involve communities during planning to ensure such activities align with the values of the areas where they are held.
However, tourism expert Dr Sam Ikwaye said tourism has always evolved alongside changing societies and that cultural exchange remains a key part of the industry.
“Tourism has always evolved alongside changing societies, and cultural exchange is one of its defining characteristics,” Dr Ikwaye said.
He added that young people represent an important segment of the tourism market and that their interests continue to influence the direction of the industry.
Business owners in Malindi said the festival created opportunities for hotels, restaurants, transport operators and small traders. Local businesswoman Caroline Gikunda said large-scale events can provide significant economic benefits to communities.
“A small town hosting large numbers of young people willing to spend money is a major economic opportunity,” Gikunda said.
The debate comes as Malindi continues efforts to strengthen its position as a tourism destination.
Stakeholders said future events will require cooperation between organisers, authorities and residents to address community concerns while supporting tourism growth.
– By Esther Keshe
