The Royco range features eleven meticulously selected spices, each presented in elegant, airtight packaging to ensure optimal freshness and flavor
In a culinary breakthrough, a fast-moving consumer goods company, Unilever, has launched a new range of dry seasonings in an effort to redefine the art of cooking and flavoring in Kenyan households.
The new “Royco spices” bring forth 11 distinctive variants, each a unique masterpiece of flavor and culture.
They include four blended spices and seven pure spices namely; pilau masala, curry and spice, ginger, garlic, turmeric, black pepper, cinnamon, cardamom, and paprika. The company also launched two new variants in the category produced exclusively by Royco – The wet and dry fry spices and nyama choma spices, both are locally packed at Njoro Canning.
“Our commitment to creating unforgettable culinary experiences has led us to craft the Royco Spices collection,” said John Kibira, Unilever Kenya head of nutrition. “Each of our eleven Royco Spices variants embodies the richness of local and global flavors and traditions. From the zest of ginger flavour to the depth of paprika, we’ve left no stone unturned in curating a diverse and exceptional range.”
The newly launched spices are in line with the firm’s sustainability agenda on localization which focuses on working with local suppliers. The company has partnered with Njoro Canning, roping in local farmers from sustainable sources, ensuring that its spices not only delights the senses but also makes a positive impact on the local communities.
“The Royco Spices are premium seasoning spices because of the high standard of sustainable and quality sourcing. As a leading business, Unilever has a requirement to steam-treat all spices we manufacture and sell, which is a higher standard than local benchmark,” said Luck Ochieng, Unilever Kenya managing director.
He added that the company’s premium natural spices with no additives will range from Sh10 to Sh450.
“Royco is the market leader in the two segments and has been a household name in Kenya for five decades, transforming dishes and flavoring food across the region,” he said.
Royco Mchuzi and Royco Cube are heritage brands in most Kenyan kitchens, a clear indication that the brand is a heritage name in Kenyan kitchens, with a recent research by Kantar World Panel showing that 6 out of 10 homes in Kenya use Royco spices.